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Strong performances in four out of seven sectors in Vietnam’s technical consumer goods market

GfK TEMAX results of Vietnam, Q4 2018

Hanoi, Jan 28, 2019 – The technical consumer goods (TCG) market in Vietnam registered a slight increase by 1.5 percent in Q4 2018, compared to Q4 2017. 

There were excellent performances in the consumer electronics (CE) sectors, major domestic appliances (MDA), Information Technology (IT) and photography (PHO). Otherwise, Telecomunications (TC), small domestic appliances (SDA) and office equipment and consumables (OE) sector were the disappointing sectors with a negative growth.

The pdf press release has been replaced by the Category Insights chart below.

Table summary

Vietnam Q4 2018
Q1 2018 B. VND Q2 2018 B. VND Q3 2018 B. VND Q4 2018 B. VND Q4 2018 / Q4 2017 / +/- % Q1-Q4 2018 B. VND Q1-Q4 2018 / Q1-Q4 2017 +/- %
Consumer Electronics (CE) 14,909 10,450 9,545 12,076 12.6% 46,980 23.5%
Photography (PH) 692 740 666 683 2.3% 2,780 -2.8%
Major Domestic Appliances (MDA) 11,479 8,570 8,701 9,804 4.5% 38,554 12.5%
Small Domestic Appliances (SDA) 2,248 1,617 1,846 2,316 -3.1% 8,027 3.7%
Information Technology (IT) 3,402 4,602 5,932 5,245 0.8% 19,182 -7.0%
Telecommunications (TC) 27,649 24,276 23,773 25,614 -3.1% 101,312 1.0%
Office Equipment & Consumables (OE) 136 165 173 181 -36.8% 656 -44.5%
GfK TEMAX ® Vietnam 60,514 50,420 50,637 55,919 1.5% 217,490 6.1%

Economic data 2017

Vietnam
  • 6.8
    GDP growth in %
  • 2,350
    GDP per capita in USD
  • 2.1
    Unemployment rate in %
  • 3.5
    Inflation rate, avg. consumer prices in %
  • 28,902,600
    Number of households
  • N/A
    Purchasing power per household in EUR
Data for GDP, unemployment and inflation rate by World Bank, IMF, ILO, National statistics portals; Data for number of households and purchasing power by GfK GeoMarketing; Updated: 5 May 2018
General