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Strong performances in four of seven sectors in Vietnam’s technical consumer goods market

GfK TEMAX results for Vietnam, Q1 2018

Hanoi, April 30, 2018 – The technical consumer goods (TCG) market in Vietnam registered a significant increase of 11.8 percent in Q1 2018, compared to Q1 2017.

There were excellent performances in the consumer electronics (CE) sectors, telecommunications (TC), small domestic appliances (SDA), major domestic appliances (MDA). Otherwise, Information Technology (IT), photography (PHO) and office equipment and consumables (OE) sector were the disappointing sectors with a negative growth.

The pdf press release has been replaced by the Category Insights chart below.

Table summary

Vietnam Q1 2018
Q2 2017 B. VND Q3 2017 B. VND Q4 2017 B. VND Q1 2018 B. VND Q1 2018 / Q1 2017 / +/- % Q1 2018 B. VND Q1 2018 / Q1 2017 +/- %
Consumer Electronics (CE) 7,520 8,979 10,722 14,909 38.0% 14,909 38.0%
Photography (PH) 726 646 667 692 -15.8% 692 -15.8%
Major Domestic Appliances (MDA) 7,792 8,248 9,378 11,479 29.9% 11,479 29.9%
Small Domestic Appliances (SDA) 1,601 1,763 2,389 2,309 16.3% 2,309 16.3%
Information Technology (IT) 5,653 6,795 6,308 4,162 -30.7% 4,162 -30.7%
Telecommunications (TC) 23,888 23,869 26,438 27,649 5.9% 27,649 5.9%
Office Equipment & Consumables (OE) 300 298 287 136 -54.1% 136 -54.1%
GfK TEMAX ® Vietnam 47,480 50,598 56,189 61,335 11.8% 61,335 11.8%

Economic data 2017

Vietnam
  • 6.8
    GDP growth in %
  • 2,350
    GDP per capita in USD
  • 2.1
    Unemployment rate in %
  • 3.5
    Inflation rate, avg. consumer prices in %
  • 28,902,600
    Number of households
  • N/A
    Purchasing power per household in EUR
Data for GDP, unemployment and inflation rate by World Bank, IMF, ILO, National statistics portals; Data for number of households and purchasing power by GfK GeoMarketing; Updated: 5 May 2018
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