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Strong performance of IT segment in Vietnam’s technical consumer goods market

GfK TEMAX results of Vietnam, Q1/2020

Hanoi, April 22, 2020 – The technical consumer goods (TCG) market in Vietnam registered a decrease by - 4.2 percent in Q1 2020, compared to Q1 2019. 

There were excellent performances in the Information Technology (IT) and Office Equipment And Consumables (OE). Otherwise, Consumer Electronics (CE), Small Domestic Appliances (SDA), Major Domestic Appliances (MDA) Photography (PHO), and Telecomunications (TC) sector were the disappointing sectors with a negative growth.

The pdf press release has been replaced by the Category Insights chart below.

Table summary

Vietnam Q1 2020
Q2 2019 B. EUR Q3 2019 B. EUR Q4 2019 B. EUR Q1 2020 B. EUR Q1 2020 / Q1 2019 / +/- % Q1 2020 B. EUR Q1 2020 / Q1 2019 +/- %
Consumer Electronics (CE) 0 0 1 0 -10.9% 0 -10.9%
Photography (PH) 0 0 0 0 -30.4% 0 -30.4%
Major Domestic Appliances (MDA) 0 0 0 0 -0.5% 0 -0.5%
Small Domestic Appliances (SDA) 0 0 0 0 -6.6% 0 -6.6%
Information Technology (IT) 0 0 0 0 26.9% 0 26.9%
Telecommunications (TC) 1 1 1 1 -0.8% 1 -0.8%
Office Equipment & Consumables (OE) 0 0 0 0 4.8% 0 4.8%
GfK TEMAX ® Vietnam 2 2 2 2 -1.6% 2 -1.6%
General