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Technical Consumer Goods market in Turkey had 20.8% growth rate in Q1 2020.

GfK TEMAX® results for Turkey, Q1 2020

Istanbul, May 14, 2020 – Technical Consumer Goods (TCG) market in Turkey grew by 20.8% in Q1 2020 compared to Q1 2019 and generated a revenue of 17.2 billion TL. All main sectors contributed to this growth.

Table summary

Turkey Q1 2020
Q2 2019 M. TRY Q3 2019 M. TRY Q4 2019 M. TRY Q1 2020 M. TRY Q1 2020 / Q1 2019 / +/- % Q1 2020 M. TRY Q1 2020 / Q1 2019 +/- %
Consumer Electronics (CE) 1,780 1,740 2,481 1,983 17.0% 1,983 17.0%
Photography (PH) 19 17 17 16 -14.0% 16 -14.0%
Major Domestic Appliances (MDA) 4,759 5,738 4,799 4,007 15.0% 4,007 15.0%
Small Domestic Appliances (SDA) 1,715 1,566 1,930 1,606 14.1% 1,606 14.1%
Information Technology (IT) 884 1,176 1,588 1,900 82.4% 1,900 82.4%
Telecommunications (TC) 6,732 7,017 8,011 7,533 16.1% 7,533 16.1%
Office Equipment & Consumables (OE) 96 93 143 168 43.2% 168 43.2%
GfK TEMAX ® Turkey 15,987 17,347 18,969 17,213 20.8% 17,213 20.8%
General