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Text summary

Technical Consumer Goods market in Turkey had 5.7% growth rate in Q3 2019.

GfK TEMAX® results for Turkey, Q3 2019 

Istanbul, November 11, 2019 – Technical Consumer Goods (TCG) market in Turkey grew by 5.7% in Q3 2019 compared to Q3 2018 and generated revenue of 17.3 billion TL. Major Domestic Appliances and Small Domestic Appliances had the highest contribution to this growth with two digits rise while IT had positive contribution as well.

Table summary

Turkey Q3 2019
Q4 2018 M. USD Q1 2019 M. USD Q2 2019 M. USD Q3 2019 M. USD Q3 2019 / Q3 2018 / +/- % Q1-Q3 2019 M. USD Q1-Q3 2019 / Q1-Q3 2018 +/- %
Consumer Electronics (CE) 361 318 307 306 -4.0% 931 -22.4%
Photography (PH) 3 4 3 3 -26.7% 10 -36.7%
Major Domestic Appliances (MDA) 797 654 821 1,008 8.1% 2,483 0.5%
Small Domestic Appliances (SDA) 269 264 296 275 11.7% 835 -8.3%
Information Technology (IT) 204 196 153 206 0.1% 555 -29.1%
Telecommunications (TC) 1,023 1,218 1,162 1,233 -5.2% 3,613 -26.3%
Office Equipment & Consumables (OE) 27 22 17 16 -32.9% 55 -38.3%
GfK TEMAX ® Turkey 2,685 2,676 2,759 3,047 0.5% 8,482 -18.2%
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