Thailand, Dec 31, 2019 – The Thailand technical consumer goods market represented positive trends by 4.5 percent in the last quarter of 2019, compared to the same quarter last year.
As a result of the growing trends in Small Domestic Appliances (SDA), Major Domestic Appli-ances (MDA) and Telecommunication (TEL), it contributed to the positive improvement in the Total Thailand Technical Consumer Goods. As, these 3 segments still showed potential growth by 16.9 percent, 2.8 percent and 9.6 percent respectively by segment.
However, some segments continued declined which are Photography (PE), Office Equipment & Consumables (OE) and Consumer Electronics (CE). As, demand continued dropped especially Photography (PE) represented significantly dropped by 21.4 percent followed by Office Equipment & Consumables (OE) dropped by 11.5 percent and Consumer Electronics (CE) dropped by 6.9 percent.
However, Information Technology (IT) segment seem to reach saturated as market quite maintained at positive 2.1 percent.
The pdf press release has been replaced by the Category Insights chart below.
|Q1 2019 M. THB||Q2 2019 M. THB||Q3 2019 M. THB||Q4 2019 M. THB||Q4 2019 / Q4 2018 / +/- %||Q1-Q4 2019 M. THB||Q1-Q4 2019 / Q1-Q4 2018 +/- %|
|Consumer Electronics (CE)||8,471||8,089||7,685||9,184||-5.0%||33,429||-6.9%|
|Major Domestic Appliances (MDA)||8,676||8,973||8,158||8,462||-3.2%||34,270||2.8%|
|Small Domestic Appliances (SDA)||6,766||7,844||5,265||6,649||7.8%||26,524||16.9%|
|Information Technology (IT)||9,508||9,876||10,417||10,231||6.4%||40,033||2.1%|
|Office Equipment & Consumables (OE)||1,530||1,517||1,510||1,381||-11.9%||5,938||-11.5%|
|GfK TEMAX ® Thailand||75,714||73,611||68,407||86,854||9.7%||304,586||4.5%|