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Thailand Technical Consumer Goods market represented positive trends in Q2 2019

GfK TEMAX® results for Thailand, Q2 2019

Thailand, Jun 30, 2019 – The Thailand technical consumer goods market represented positive trends by 4.7 percent in the second quarter of 2019, compared to the same quarter last year.  

As a result of the growing trends in Small Domestic Appliances (SDA), Major Domestic Appli-ances (MDA) and Telecommunication (TEL), it contributed to the positive improvement in the Total Thailand Technical Consumer Goods. As, these major segments still showed potential growth by 26.9 percent, 8.4 percent and 6.7 percent respectively by segment.

On the other hand, some segments continued declined which are Photography (PE), Office Equipment & Consumables (OE) and Consumer Electronics (CE). Especially, Photography (PE) represented significantly dropped by 21.8 percent followed by Office Equipment & Consuma-bles (OE) dropped by 10.0 percent and Consumer Electronics (CE) dropped by 4.9 percent.

However, Information Technology (IT) segment seem to reach saturated as market quite main-tained with small growth at 1.0 percent.

The pdf press release has been replaced by the Category Insights chart below.

Table summary

Thailand Q2 2019
Q3 2018 M. THB Q4 2018 M. THB Q1 2019 M. THB Q2 2019 M. THB Q2 2019 / Q2 2018 / +/- % Q1-Q2 2019 M. THB Q1-Q2 2019 / Q1-Q2 2018 +/- %
Consumer Electronics (CE) 8,804 9,672 8,471 8,089 -11.8% 16,561 -4.9%
Photography (PH) 2,905 3,361 2,666 2,324 -19.7% 4,990 -21.8%
Major Domestic Appliances (MDA) 8,322 8,740 8,676 8,973 6.0% 17,650 8.4%
Small Domestic Appliances (SDA) 5,012 6,166 6,766 7,842 34.3% 14,609 26.9%
Information Technology (IT) 10,409 9,620 9,508 9,876 0.1% 19,385 1.0%
Telecommunications (TC) 32,366 40,068 38,096 34,981 6.9% 73,078 6.7%
Office Equipment & Consumables (OE) 1,760 1,568 1,530 1,517 -10.2% 3,047 -10.0%
GfK TEMAX ® Thailand 69,577 79,194 75,715 73,603 4.2% 149,318 4.7%
 
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