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Thailand Technical Consumer Goods market showed positive improvement in Q1 2019

GfK TEMAX® results for Thailand, Q1 2019

Thailand, Mar 31, 2019 – The Thailand technical consumer goods market increased by 5 percent in the first quarter of 2019, compared to the same quarter last year.   

The major segments which boost up the Total Thailand Technical Consumer Goods are    Small Domestic Appliances (SDA) and Major Domestic Appliances (MDA) which still demonstrated positive trends by 19.2 percent and 11.0 percent respectively. Furthermore, Telecommunication (TEL) also improved by 6.6 percent same as Consumer Electronics (CE) at 2.8 percent.

Conversely, there are declining trends in some segments including Photography (PE) and  Office Equipment & Consumables. Especially, Photography (PE) represented significantly dropped by 23.4 percent followed by Office Equipment & Consumables (OE) dropped by 9.7 percent.

However, Information Technology (IT) segment seem to reach saturated as market remained unchanged.

The pdf press release has been replaced by the Category Insights chart below.

Table summary

Thailand Q1 2019
Q2 2018 M. USD Q3 2018 M. USD Q4 2018 M. USD Q1 2019 M. USD Q1 2019 / Q1 2018 / +/- % Q1 2019 M. USD Q1 2019 / Q1 2018 +/- %
Consumer Electronics (CE) 290 266 298 266 2.9% 266 2.9%
Photography (PH) 91 88 103 84 -23.3% 84 -23.3%
Major Domestic Appliances (MDA) 268 251 269 273 11.2% 273 11.2%
Small Domestic Appliances (SDA) 185 151 190 213 19.4% 213 19.4%
Information Technology (IT) 312 314 296 295 0.7% 295 0.7%
Telecommunications (TC) 1,035 977 1,233 1,197 6.8% 1,197 6.8%
Office Equipment & Consumables (OE) 53 53 48 48 -9.6% 48 -9.6%
GfK TEMAX ® Thailand 2,234 2,100 2,437 2,376 5.2% 2,376 5.2%
 
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