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Increased sales in the Western European Technical Consumer Goods market

Perú Technical Consumer Goods market slightly growth in Q4 2018

GfK TEMAX® results for Perú, Q4 2018

Perú, February 4, 2019 –The Peruvian technical consumer goods market has decrease by 1.4 percent in the fourth quarter of 2018, compared to the same quarter last year and without consider Telecom values.

This decrease of Peruvian technical consumer goods market was mainly because the most important sector Consumer Electronic (CE) contributed a -2.9 points percent.

Summary

Peru Q4 2018
Q1 2018 M. PEN Q2 2018 M. PEN Q3 2018 M. PEN Q4 2018 M. PEN Q4 2018 / Q4 2017 / +/- % Q1-Q4 2018 M. PEN Q1-Q4 2018 / Q1-Q4 2017 +/- %
Consumer Electronics (CE) 480 816 491 605 -5.8% 2,392 16.3%
Photo (PH) 10 11 12 12 -1.5% 45 3.0%
Major Domestic Appliances (MDA) 352 356 350 373 1.4% 1,432 3.9%
Small Domestic Appliances (SDA) 79 90 87 89 3.8% 346 5.8%
Information Technology (IT) 168 182 177 178 5.5% 705 0.8%
Telecommunication (TC) 362 345 423 417 -2.4% 1,546 2.6%
Office Equipment & Consumables (OE) 32 35 27 19 10.7% 113 4.7%
GfK TEMAX® Peru 1,483 1,834 1,568 1,693 -1.6% 6,579 7.5%

Economic data 2017

Peru
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    GDP growth in %
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    GDP per capita in USD
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    Unemployment rate in %
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    Inflation rate, avg. consumer prices in %
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    Number of households
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    Purchasing power per household in EUR
Data for GDP, unemployment and inflation rate by World Bank, IMF, ILO, National statistics portals; Data for number of households and purchasing power by GfK GeoMarketing; Updated: 5 May 2018
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