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Market growth slowed.

GfK TEMAX results for Kazakhstan, Q4 2018

Almaty, February 20th 2019 – The technical consumer goods (TCG) market in Kazakhstan overall sales increased by 9% in national currency terms in Q4 2018 vs. Q4 2017.

The growth of the market in the national currency decreased significantly compared to the previous quarters. This happened for two main reasons. First, due to the weakening of the tenge. Second, interest-free installments, one of the drivers of increasing demand, took place both in this quarter and a year earlier.

The press release has been replaced by the Category Insights chart below.

Table summary

Kazakhstan Q1 2019
Q2 2018 M. KZT Q3 2018 M. KZT Q4 2018 M. KZT Q1 2019 M. KZT Q1 2019 / Q1 2018 / +/- % Q1 2019 M. KZT Q1 2019 / Q1 2018 +/- %
Consumer Electronics (CE) 19,611 21,452 35,186 21,429 7.4% 21,429 7.4%
Photography (PH) 735 790 861 560 1.5% 560 1.5%
Major Domestic Appliances (MDA) 38,820 47,903 49,111 35,570 23.1% 35,570 23.1%
Small Domestic Appliances (SDA) 11,167 13,387 16,054 13,471 20.6% 13,471 20.6%
Information Technology (IT) 15,868 22,507 25,871 18,871 6.5% 18,871 6.5%
Telecommunications (TC) 81,618 92,749 101,701 83,255 6.1% 83,255 6.1%
Office Equipment & Consumables (OE) 1,405 2,448 2,947 2,011 18.7% 2,011 18.7%
GfK TEMAX ® Kazakhstan 169,225 201,235 231,732 175,167 10.5% 175,167 10.5%

Economic data 2017

Kazakhstan
  • 4.0
    GDP growth in %
  • 8,840
    GDP per capita in USD
  • 4.9
    Unemployment rate in %
  • 7.4
    Inflation rate, avg. consumer prices in %
  • 4,973,000
    Number of households
  • N/A
    Purchasing power per household in EUR
Data for GDP, unemployment and inflation rate by World Bank, IMF, ILO, National statistics portals; Data for number of households and purchasing power by GfK GeoMarketing; Updated: 5 May 2018
 
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