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The Japanese technical consumer goods market declined by 10% in Q4 2019, compared to Q4 2018

GfK TEMAX results for Japan, Q4 2019

Tokyo, February 15, 2020 – In Q4 2019, the technical consumer goods (TCG) market in Japan declined by 10 percent, compared to Q4 2018, with a turnover of JPY1,750 billion.

The pdf press release has been replaced by the Category Insights chart below.

Table summary

Japan Q4 2019
Q1 2019 B. JPY Q2 2019 B. JPY Q3 2019 B. JPY Q4 2019 B. JPY Q4 2019 / Q4 2018 / +/- % Q1-Q4 2019 B. JPY Q1-Q4 2019 / Q1-Q4 2018 +/- %
Consumer Electronics (CE) 220 194 264 213 -8.1% 891 5.2%
Photography (PH) 44 44 47 35 -28.0% 171 -15.1%
Major Domestic Appliances (MDA) 241 227 344 181 -11.9% 992 10.8%
Small Domestic Appliances (SDA) 208 177 226 202 -10.8% 813 0.6%
Information Technology (IT) 650 563 647 561 13.2% 2,421 27.6%
Telecommunications (TC) 716 507 528 476 -26.5% 2,226 -7.8%
Office Equipment & Consumables (OE) 75 65 71 89 -13.4% 301 -0.5%
GfK TEMAX ® Japan 2,153 1,777 2,127 1,757 -10.3% 7,814 6.1%
General