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Q2 2017: The Brazilian technical consumer goods market continuous to rise 

GfK TEMAX results for Brazil, Q2 2017

Sao Paulo, August 21, 2017 – The Brazilian technical consumer goods (TCG) market increased by 12.6 percent in Q2 2017, compared to the same period in 2016. The market was valued at BRL24.7 billion. 

 

 

Table summary

Brazil Q4 2017
Q1 2017 M. BRL Q2 2017 M. BRL Q3 2017 M. BRL Q4 2017 M. BRL Q4 2017 / Q4 2016 / +/- % Q1-Q4 2017 M. BRL Q1-Q4 2017 / Q1-Q4 2016 +/- %
Consumer Electronics (CE) 4,335 4,592 4,816 6,359 19.4% 20,102 16.0%
Photography (PH) 39 37 40 45 -22.4% 161 -23.7%
Major Domestic Appliances (MDA) 5,142 5,080 5,301 6,406 15.7% 21,929 10.3%
Small Domestic Appliances (SDA) 2,406 1,943 2,033 3,101 5.4% 9,483 11.3%
Information Technology (IT) 2,281 2,226 2,296 2,355 27.3% 9,158 26.8%
Telecommunications (TC) 10,880 10,613 10,217 12,257 -6.1% 43,967 6.0%
Office Equipment & Consumables (OE) 406 375 375 342 20.8% 1,498 17.8%
GfK TEMAX ® Brazil 25,488 24,866 25,077 30,863 6.2% 106,294 10.8%

Economic data 2017

Brazil
  • 1.0
    GDP growth in %
  • 9,890
    GDP per capita in USD
  • 12.9
    Unemployment rate in %
  • 3.4
    Inflation rate, avg. consumer prices in %
  • 67,458,423
    Number of households
  • N/A
    Purchasing power per household in EUR
Data for GDP, unemployment and inflation rate by World Bank, IMF, ILO, National statistics portals; Data for number of households and purchasing power by GfK GeoMarketing; Updated: 5 May 2018
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