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The Third quarter of 2017 recorded a Growth of 16.9% compared to Q3 2016. 

GfK TEMAX results for Morocco, Q3 2017

Casablanca, November 15, 2017 – The technical consumer goods (TCG) market in Morocco registered an increase of 16.9 percent in Q3 2017, compared to Q3 2016. 

The increase concerns the Telecommunications sectors which recorded double digit growth & The Small domestic appliances (SDA) thanks to the impact of AID period. Major domestic appliances (MDA) remained stable Vs last year, the AID campaign held on August and September 2017 registered quite the same performance as last year.

The pdf press release has been replaced by the Category Insights chart below.

Marie-Anne El Mestassi

Table summary

Morocco Q3 2017
Q4 2016 M. MAD Q1 2017 M. MAD Q2 2017 M. MAD Q3 2017 M. MAD Q3 2017 / Q3 2016 / +/- % Q1-Q3 2017 M. MAD Q1-Q3 2017 / Q1-Q3 2016 +/- %
Consumer Electronics (CE) 664 633 637 648 -3.2% 1,918 -5.5%
Major Domestic Appliances (MDA) 728 749 918 1,237 -0.8% 2,904 0.8%
Small Domestic Appliances (SDA) 145 138 170 115 3.6% 423 2.9%
Telecommunications (TC) 1,587 2,006 1,972 2,175 40.9% 6,153 27.9%
GfK TEMAX ® Morocco 3,126 3,525 3,697 4,175 16.9% 11,397 12.4%

Economic data 2016

Morocco
  • 1.5
    GDP growth in %
  • 3,063
    GDP per capita in USD
  • 10.0
    Unemployment rate in %
  • 1.6
    Inflation rate, avg. consumer prices in %
  • 7,696,600
    Number of households
  • N/A
    Purchasing power per household in EUR
Data for GDP, unemployment and inflation rate by World Bank, IMF, ILO, National statistics portals; Data for number of households and purchasing power by GfK GeoMarketing
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