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The first quarter of 2017 recorded a double digit Growth with 11.2% compared to Q1 2016. The Good performance was confirmed in All Sectors

GfK TEMAX® results for Morocco, Q1 2017

Casablanca, May 15, 2017 – The technical consumer goods (TCG) market in Morocco registered a significant increase of 11.2 percent in Q1 2017, compared to Q1 2016. The increase is principally driven by the Telecommunications sectors which recorded double digit growth. The Other Sectors, Small domestic appliances (SDA), major domestic appliances (MDA) and Consumer Electronics (CE) are following the same trend and confirming the Good Start of 2017.

The pdf press release has been replaced by the Category Insights chart below.

Marie-Anne El Mestassi

Table summary

Morocco Q1 2017
Q2 2016 M. MAD Q3 2016 M. MAD Q4 2016 M. MAD Q1 2017 M. MAD Q1 2017 / Q1 2016 / +/- % Q1 2017 M. MAD Q1 2017 / Q1 2016 +/- %
Consumer Electronics (CE) 733 669 665 633 0.9% 633 0.9%
Major Domestic Appliances (MDA) 921 1,247 728 736 2.9% 736 2.9%
Small Domestic Appliances (SDA) 159 99 138 131 7.7% 131 7.7%
Telecommunications (TC) 1,611 1,436 1,483 2,008 18.9% 2,008 18.9%
GfK TEMAX ® Morocco 3,425 3,453 3,014 3,508 11.2% 3,508 11.2%

Economic data 2016

Morocco
  • 1.5
    GDP growth in %
  • 3,063
    GDP per capita in USD
  • 10.0
    Unemployment rate in %
  • 1.6
    Inflation rate, avg. consumer prices in %
  • 7,696,600
    Number of households
  • N/A
    Purchasing power per household in EUR
Data for GDP, unemployment and inflation rate by World Bank, IMF, ILO, National statistics portals; Data for number of households and purchasing power by GfK GeoMarketing
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