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KZ consumer confidence increasing.

GfK TEMAX results for Kazakhstan, Q1 2017

Almaty, May 15th 2017 – The technical consumer goods (TCG) market in Kazakhstan overall sales growth of 32% in national currency terms.

More and more time passed after shocking devaluation of August 2015. Q1 2017 was the first quarter when KZ tenge strengthened vs. Q1 2017 rate. These factors built the customer’s confidence in future and influence positively to TCG sales.

The press release has been replaced by the Category Insights chart below.

Table summary

Kazakhstan Q1 2017
Q2 2016 M. KZT Q3 2016 M. KZT Q4 2016 M. KZT Q1 2017 M. KZT Q1 2017 / Q1 2016 / +/- % Q1 2017 M. KZT Q1 2017 / Q1 2016 +/- %
Consumer Electronics (CE) 11,863 13,663 24,801 17,168 20.3% 17,168 20.3%
Photography (PH) 614 597 598 462 -24.4% 462 -24.4%
Major Domestic Appliances (MDA) 21,651 27,307 29,296 24,340 26.3% 24,340 26.3%
Small Domestic Appliances (SDA) 6,874 8,597 10,765 9,706 24.2% 9,706 24.2%
Information Technology (IT) 9,992 14,670 16,800 13,681 10.4% 13,681 10.4%
Telecommunications (TC) 45,326 58,625 78,475 68,363 47.3% 68,363 47.3%
Office Equipment & Consumables (OE) 1,306 1,695 1,857 1,449 10.7% 1,449 10.7%
GfK TEMAX ® Kazakhstan 97,627 125,154 162,591 135,170 32.4% 135,170 32.4%

Economic data 2016

Kazakhstan
  • 1.1
    GDP growth in %
  • 7,453
    GDP per capita in USD
  • 5.2
    Unemployment rate in %
  • 14.6
    Inflation rate, avg. consumer prices in %
  • 4,891,000
    Number of households
  • N/A
    Purchasing power per household in EUR
Data for GDP, unemployment and inflation rate by World Bank, IMF, ILO, National statistics portals; Data for number of households and purchasing power by GfK GeoMarketing
General